“We were already going to gear up for some sort of opening during the month of June,” he explained.
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“We’ve been creative, and we’ve made a number of pivots along the way and diversified our portfolio, but the bottom line is we lost a full year and more.” He said moving up the timetable for fully reopening the state will certainly help, giving him an additional 10 weeks of operating without restrictions that he wasn’t anticipating - although he was watching the situation closely and was hoping the date would be moved. “COVID set us back a full year,” he said, adding that the owners of Tower Square, who also act as the general contractor for the buildout of his facility, had set May 2020 as the date for that project to turn the key and open for business. That ceremony will be both a beginning and an end - a beginning, as we noted, of an exciting new chapter, and the end of 15 months of COVID-fueled frustration that didn’t derail White Lion, but struck at the absolute worst time for the brand born in 2014. “We want to be ready to really hit the ground running.”Īs he talked with BusinessWest, Berry was checking the schedules of a number of prominent elected officials, trying to find a date when most of them could attend a ribbon-cutting for the opening of his downtown facility. “We want to make sure all the I’s are dotted and T’s are crossed, take a pause, exhale, and made sure everything is in place for our June opening,” he said. He called a halt to cans to go so he could direct 100% of his energies into the next phase of the White Lion story, a chapter that has been delayed more than a full year by COVID-19 - the opening of that much-anticipated downtown brew pub and a resumption of outdoor events with the now familiar White Lion logo attached to them. May 26 was the last of those Wednesdays, and the last day for the promotion. But he could sell cans to go - and he did, quite a few of them, in fact - on Wednesdays and Saturdays from 2:30 to 7 p.m. Indeed, while he could brew his craft-beer label, White Lion, at his new facility on the ground floor in Tower Square, Ray Berry couldn’t sit any visitors at the attached pub because the facility wasn’t finished and painstakingly slow in its progress. He called the promotion ‘cans to go,’ which pretty much says it all. It does not store any personal data.Ray Berry, seen here at the canning line at White Lion’s downtown Springfield brewery, is moving on from ‘cans to go’ to the next chapter in the story of this intriguing business venture. The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. The cookie is used to store the user consent for the cookies in the category "Performance". This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary". The cookie is used to store the user consent for the cookies in the category "Other. The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional". The cookie is used to store the user consent for the cookies in the category "Analytics". These cookies ensure basic functionalities and security features of the website, anonymously. Necessary cookies are absolutely essential for the website to function properly. Lager, cider and other drinks are also available! We are pleased to offer CAMRA, NUS & Blue Light discount of 10%.
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Very much a real ale pub with 5 on offer featuring Wickwar Wessex cask conditioned ales plus regularly changing guest ales. There is also outdoor seating which, being situated opposite the Cenotaph piazza, is the perfect place to sit out and while away the time as the world goes by. Perfect for general conversation and occasionally a sing song. Its clientele is made up of regulars, passers-by and Bristolian folk.
The White Lion has a unique and cosy atmosphere – small in size but big on welcoming hospitality. More recently, around 50 years ago, the pub was known locally as “the cheese pub” as the landlord had a large display of different cheeses behind the bar. The steps down to the gents are from the old city gaol which has long since been demolished. The back wall of the pub is formed from the old Bristol city wall which used to mark the boundary of the medieval city of Bristol, and there is a section still visible in the pub. Once part of a hotel, the White Lion has been a pub since at least 1806 when the landlord was one Abraham Whitlaw.
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